Live amongst Nature, Well-Being & Luxury
Off Plan Dubai is delighted to showcase and provide VIP access to the first and last Apartment launch in the world-leading lifestyle destination, Athlon – Rise
Rise is the last launch of the Athlon community, and will be the only apartment option in the community. Rise is a collection of 8 apartment blocks, each incorporating a different well-being theme, but all intertwined by podiums, an elevated gym, and walkways that interconnect everyone who lives there.
Athlon Masterplan, launched last year, marked Aldar’s first venture into the Dubai property market, and the Villas sold out instantly. Athlon’s master plan is based on a beating heart with multiple trails and walkways acting as the veins and beat of the community:
- 4.6 km trail-running loop
- 2.2 km family-friendly loop
- 3.7km cycling loop
- 7 clubhouses
In the first Villa/Townhouse phase, it sold out in 48 hours. Here are the investment numbers, which show the market demand and how you can best capitalise.
Key figures from the launch:
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Time to sell out: 48 hours after launch.
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Total sales generated: AED 4.1 billion.
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Units sold: More than 1,000 villas and townhouses.
Buyer profile & demographics:
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Expatriate/overseas buyers: 81% of sales.
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Top three nationalities among buyers: English, India, Chinese.
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Age: 65% of buyers were under 45.
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First-time Aldar buyers: 82% of the purchasers had not previously bought an Aldar property.
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Gender distribution: 21% female buyers, 79% male.
Off Plan Dubai has an amazing international relationship with Aldar. We will have VIP access for all international and UAE-based investors.

Information
As you can see from the above numbers, the age demographic in Athlon was extremely young, and that was for the Villas and Townhouses. In the apartments with all of the facilities, you will see demand absolutely skyrocket in the 25-45 age bracket.
This will be THE place to live as a young professional in Dubai.
Positives / Tailwinds for Apartments in Rise
These factors suggest high potential uptake:
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Brand & Proven Demand
Athlon’s villa/townhouse phases were very successful (sold out very nearly immediately). That shows strong demand for the location, the developer (Aldar + Dubai Holding), and the “active living/wellness / green community” theme. Rise can leverage that goodwill. -
Different Product, Likely Broader Market
Apartments are more accessible (lower ticket price) for many buyers than villas/townhouses, which means a broader potential market (young professionals, smaller families, investors). -
Amenities & Concept
The wellness & active-living amenities are well aligned with current trends in real estate demand (after the pandemic, lifestyle & wellness are major selling points). People often pay a premium for apartment projects that deliver strong amenity packages and quality design. Rise offers that. -
Timing & Scarcity
Because this is the final phase for Athlon (for apartments), there may be a sense of “last chance” for people wanting to live in Athlon but who can’t afford the villas/townhouses. That adds urgency. Also, if other nearby apartment supplies are constrained / less desirable, Rise might look like a strong alternative.
Purchasing Details
The price points are amazingly affordable for the standard of living that will be provided. When you compare this to, say, individual projects in other locations, it stands out so much as a complete investment. The only comparable would be Dubai Hills as a family location. This project primarily targets the vibrant workforce of Dubai.
Starting Prices & Sizes
- 1 Bedroom | 1.35m | 87 sqm (Just 810,000 AED to get to handover)
- 2 Bedroom | 1.95m | 136 sqm (Just 1,170,000 AED to get to handover)
- 2 Bedroom + M | 2.35m | 162 sqm
- 3 Bedroom + M | 2.75m | 198 sqm
Short Summary
- Payment Plan: 60/40
- Downpayment: 5%
- Service charges AED 15.67 per sqft
- Handover Q4 2029